reimagining admissions with a gen z perspective

Gen Z

Why they are ... the way they are
How to extend empathy
Things to consider about this generation

Buying Cycle & Marketing Sources

How leads find you
Targeting leads thru marketing (to get more leads!)
Different media sources
Stages in the buying cycle and why it matters in marketing and admissions

Working Brand New Leads

New lead comes into the system – now what?
Outreach cadence (how often to reach out when you’re getting ghosted)
Messaging: what to say and what NOT to say
How to build rapport via text

Working Old Leads

How to re-engage older leads
The best texts to send!

Mastering the Tour

Best tips to get a tour (and getting them to show!)
Building rapport in person
Become a master closer
Handling objections like a pro
Collateral to help you sell

Enrolled to Start

Improve your start rate!
What to do as soon as they enroll
Nurturing enrolled students to start

EMAIL TO BOOK YOUR TRAINING